REI co-op dividends for the 2025 membership year are arriving now. Here is how to maximize yours.
## The Rules
- Expiration: June 2, 2026.
- Stacking: Works with member coupons (20% off one full-price item) and outlet pricing.
- Online and in-store.
## Best Dividend Plays by Budget
### Under $30
Trail running socks, hydration bladder, sunscreen bundle, headlamp batteries. Items you will buy anyway.
### $30-75
Hydro Flask, trekking poles (REI Co-op brand), merino wool base layer, camp towel.
### $75-150
Trail running shoes (Altra, Hoka, Salomon), day pack (Osprey, REI Co-op), sleep pad (Therm-a-Rest NeoAir), rain jacket (REI Co-op Drypoint).
### $150+
Tent (REI Co-op Half Dome), sleeping bag upgrade, bike rack (Thule or Yakima).
## The Stacking Strategy
Wait for REI next 20% off one full-price item coupon (April-May), then apply both the coupon and your dividend. A $300 tent becomes ~$200.
## What NOT to Do
- Do not let it expire (June 2 deadline).
- Do not blow it on impulse buys.
- Do not use it on items about to go on sale.
Your REI dividend is free money toward gear that works. Use it on something you would buy anyway and stack with a member coupon.
Frequently Asked Questions
What should I consider when choosing?
Budget, intended use, brand reputation, and features are key factors. This guide covers all considerations.
Where can I buy these products?
Products are available through various retailers. Check our recommendations for current pricing and availability.
Are there warranty considerations?
Yes. Always check warranty terms from the manufacturer before purchasing.
