We understand lights are an integral part of your daily commute. Using a light can mean the difference between being seen or not by automobile drivers. Many of the "entry level" commuter lights are nothing more than "be seen" lights. Your overall safety and visibility should not be limited by your budget, that's why we created the Mako(TM) Series. The Mako(TM) line offers four models and up to 250 lumens, not only allowing the cyclist to be seen, but allowing the cyclist to see as well. The Mako(TM) line is easy on the wallet and easy to operate.For much of night riding, the key to survival is not only seeing but also being seen, the CherryBomb(TM) 35 addresses the latter. By incorporating a unique multi-directional collimator specifically designed for cycling, the CherryBomb(TM) 35 maximizes visibility by dispersing light to the sides of the rider as well as to the rear, effectively eliminating blind spots to upcoming automobiles.To further rider safety and visibility, the CherryBomb(TM) 35 employs a custom made, built in reflector which allows the rider to be night time visible even when the taillight is in the off position. Clip and bike mounts are included, for flexible mounting options.MAKO(TM) 250 Low cost, high powered light Highly visible in traffic = keeps you safe 3 light settings - High, Low and flash Tough durable designCHERRYBOMB(TM) 35 Daylight Visible Flash (DVF) Visible up to 1 mile Internal reflector = visible if light on off mode Easy to operate AAA batteries Super bright day time flash mode Be Seen by cars = Be Safe FL 1 Standard IP64, water resistance